- [Instructor] The creative process will vary
depending on what you'll be working on.
But a typical process begins with a creative brief,
that's the instructions and parameters you'll use
throughout the project followed by three other stages.
Research where you'll gather
all of the necessary information you'll need to refer to
when you're working on the project.
Ideation, the fabulous creative bit
where you start to generate ideas
and work up various designs until you have a solution agreed
with the client,
and production where the designs are turned into the artwork
that will be used digitally in print or both.
Now, let's take a more detailed look
at each of those stages.
So if you're keeping notes and I do hope you are,
you'll now have the headings for this section.