- Logo design is as challenging as
anything in graphic design.
You're hoping to find in a typeface
or a few simple colors and strokes
the image by which the world will know you.
This course has some tips for helping you do that.
We'll look at some of the attributes that make a good logo,
and the building blocks of color, type, and shape.
We'll see how not to make a logo,
why your logo doesn't have to be unique,
or even need an obvious connection to your product.
Why to avoid showy typefaces,
and how to get past some common trouble spots.
There's lots to cover,
including how a logo is only the tip of a design iceberg
that runs through your whole enterprise.
We can't make a logo for you,
but settle in and let's see what we can learn.