- [Instructor] In the last 10 years,
the use of video in training has exploded,
and for good reason.
To determine where video might fit in your digital blend,
let's talk about the types of video
you'll likely be working with
and the things that video does really well.
First, there's webinar-type video,
including that which your webcam captures.
When you record a webinar or a conference call
in whatever tool your organization uses,
the recording will be published out
to a video format.
This is frequently shared with those
who couldn't make the session.
Then there's process video.
This is pretty much what it sounds like.
Someone, usually a subject matter expert,
is filmed doing a process or a procedure the correct way.
Say, how to put on a safety harness
so roof workers can stay secured.
And there's screen recordings
which are related to process video.
Most often, screen recordings are some type of software demo
like when you need to show workers
how to log their time in a time keeping application
or how a customer service rep
should document a conversation they had with a customer.
As I mentioned, video does a few things very well,
so please keep the following in mind
as you think about how video might work
in your digital blend.
Video instills emotion
and a humanness into a learning experience.
You see this when teachers and trainers
send inspirational video messages to students.
The video says I'm here for you,
you can totally do this, so get to it.
If you haven't already, you should try it sometime.
Video is really good at showing a process.
A technician installing a piece of equipment.
A sales representative speaking with a customer.
A pastry chef showing how to make the perfect creme brule.
Like elearning,
video is a practical way to show environments
that are hard or dangerous to get to.
Recently I filmed a technician working in a tight,
hot attic space,
and as the sweat slid down my face
I remember thinking video is about the only way
to capture this process and get it out to everyone
who needs to see it.
Video is popular for good reason.
It's great for capturing a process, instilling emotion,
and showing environments that are tricky to get to.
So, where might a little video
fit into your learning solution?